Brownie Points - Loyalty Program

1. How can I earn brownie points?

You can earn brownie points by referring your friends or by shopping on

2. How many brownie points can I earn by referring my friends?

A registered account holder can earn 100 brownie points by referring a friend. The brownie points are credited when the referred friend completes their first purchase on

3. Are brownie points awarded to the referred person?

Yes, 100 referral brownie points are awarded to the referred friend when he/she completes her first purchase on

4. How many brownie points do I earn when I shop on

Customers will be awarded ~10 brownie points for every Rs. 100 spent on Please be informed that the points rewarded may vary from time to time and the products purchased. Shipping charge is excluded from the calculation of brownie points.

5. What is the value of a brownie points?

For redemption against purchase on, 100 brownie points is considered equivalent to Rs. 10. A minimum of 500 points need to be accumulated to redeem the points. The money value for the brownie points is subjected to change and may vary from time to time. 

6. Other than for purchase on, how can I redeem brownie points?

Accumulate 1000 brownie points and you can upgrade yourself to a Power Baker on As a Power Baker, you are eligible to purchase products at wholesale prices.

7. How long is the validity of the brownie points?

Brownie points are valid for 180 days and the validity period starts after 15 days from the date of purchase.

8. Can the brownie points be redeemed immediately after the placing the order?

Loyalty points can be redeemed only after 15 days from the date of placing the order. The 15 days window is to accommodate cancellation or return (both partial or complete) of orders. If customer cancels or returns (both partial or complete) an order, customer will forfeit the points earned for that particular order.

9. Are all account holders eligible for brownie points?

Yes, all account holders except the Wholesale Customers and Power Bakers are eligible for brownie points.

10.Are all users of eligible for Brownie Points – Loyalty Program?

All users except Wholesale Customers & Power Bakers can earn brownie points. However, you need to be logged into your account at the time of placing the order. Wholesale Customers & Power Bakers are our privileged customers and they already enjoy the best prices at

11.Are Cash on Delivery (COD) orders eligible for brownie points?

No brownie points will be awarded for COD delivery. Brownie points are provided only for prepaid orders.